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School of engineering in Physics, Applied Physics, Electronics & Materials
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> Studies

Business Creation Course - 4PMCPCE2

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Number of hours
- Lectures : 0
- Tutorials : 24.0
- Laboratory works : 0
- Projects : 0
- Internship : 0
ECTS : 2.0

Goals

Developing the entrepreneurial spirit
Understand the different firm's functions and their interactions
Understanding the business world
Experiment with project management
Develop written (Business Plan) and oral (pitch) communication

Contact Christian GUICHERD, Christel TESSIER

Content

Creativity, project management (fictitious but realistic business creation project),
market research (documentary, qualitative, quantitative), strategy (segmentation, targeting, positioning, BM Canvas, ...),
marketing (mix), accounting (profit and loss account, treasury), finance, legal, ...

Prerequisites

None

Tests

1/3 project monitoring
1/3 Business plan
1/3 Oral

1/3 suivi de projet
1/3 Business plan
1/3 Oral

Additional Information

Course list

Curriculum->Engineering degree->Semester 8

Curriculum->Common courses->Semester 8

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Date of update June 22, 2021