Phelma Formation 2022

Business Creation Course - 4PMCPCE2

  • Number of hours

    • Lectures 0
    • Projects 0
    • Tutorials 24.0
    • Internship 0
    • Laboratory works 0

    ECTS

    ECTS 1.5

Goal(s)

Developing the entrepreneurial spirit
Understand the different firm's functions and their interactions
Understanding the business world
Experiment with project management
Develop written (Business Plan) and oral (pitch) communication

Contact Christian GUICHERD, Christel TESSIER

Content(s)

Creativity, project management (fictitious but realistic business creation project),
market research (documentary, qualitative, quantitative), strategy (segmentation, targeting, positioning, BM Canvas, ...),
marketing (mix), accounting (profit and loss account, treasury), finance, legal, ...



Prerequisites

None

Test

1/3 project monitoring
1/3 Business plan
1/3 Oral



1/3 suivi de projet
1/3 Business plan
1/3 Oral

Additional Information

Curriculum->Engineering degree->Semester 8
Curriculum->Common courses->Semester 8